Meet the Team


Each member of the team at Links2Leads is a LinkedIn expert and has a successful track record of delivering results for clients time and time again. We offer a knowledgeable, personal and professional service that you can trust.

Rachel Tombs LL.B. (Hons).

LinkedIn Coach, LinkedIn Trainer, Legal Marketing/Business Development Consultant and Solicitor (Non-Practising)

Rachel was a practising Solicitor until early 2015, with 15 years’ PQE within both large City Firms and smaller regional practices. During her legal career, Rachel became involved in the marketing and business development work being undertaken by the Firms that she worked for.  Rachel started using LinkedIn to market her legal service offering and to generate new leads for her own department and for others. Rachel found LinkedIn to be so successful, yet so often underutilised by the professional services industry, that she soon realised there was a gap in the market.  Hence, she decided to leave practice to start up Links2Leads as a specialist LinkedIn services provider.

Rachel has since worked with over 300 businesses and Law Firms in London, Berkshire, Surrey, Hampshire and further across the UK as well as internationally.  Rachel’s LinkedIn services include, but are not limited to, LinkedIn Profile Writing, delivering LinkedIn Training Courses and bespoke one-to-one LinkedIn Coaching.


Melissa Baxter

LinkedIn Strategy & LinkedIn Consultant

A qualified Chartered Marketer, Melissa has in-depth knowledge of not just LinkedIn, but the full range of marketing tools and techniques required to help companies achieve their growth ambitions.

Melissa offers LinkedIn profile reviews as well as strategic advice for marketing your brand effectively on LinkedIn to achieve your overall objectives. With a successful track record in developing and implementing integrated marketing and business development campaigns, Melissa can help deliver real and tangible results.


Susy Brooks

Social Media/ LinkedIn Content Specialist

Susy has been a PR and Marketing Communications practitioner for over 20 years, working as a PR/Board Director in an international PR Agency before moving into consultancy for clients predominantly in the professional services sector.


A LinkedIn specialist, Susy provides ongoing management including LinkedIn content planning, creation and scheduling. She also writes insightful content and schedules posts to go out on either individual or company LinkedIn pages, to help our clients demonstrate their expertise and drive new leads for their business. 


Caroline Saunders

LinkedIn Profile Writing Specialist/Copywriter

Caroline has nearly two decades of Marketing & PR experience, having worked on high profile consumer and business brands in a wide variety of industries.

As a specialist copywriter, Caroline provides high quality, engaging copy for a wide range of professionals across various different industry sectors. She combines creative flair and a wealth of professional expertise, not least in the written word, to write persuasive and informative copy for professional LinkedIn profiles and marketing materials.


Emma Conway-Hyde

Client Services

Emma provides administrative support to our team of LinkedIn specialists and liaises with clients. Highly organised, Emma is involved in a wide range of support from email and appointment management to the scheduling of LinkedIn coaching and LinkedIn training programmes. Emma has over 25 years’ experience working primarily in the legal and public sectors.

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