LinkedIn for Charities

Maximise your charity company page on LinkedIn – Get more charity donations using LinkedIn

These are a charity’s shop window on LinkedIn.

It is a place for your followers to gain insight not only into what a charity stands for, but what you are actively doing as well. For charities, this opens up a wealth of opportunities to share content, news and events with a wide range of potential supporters.

There are over 165,000 non-profit pages on LinkedIn so make sure your cause stands out.

At Links2leads, our team of LinkedIn experts employ a variety of techniques to achieve this and make your number of followers grow.

Would you like to secure increased funding and keep your supporters engaged? Then don’t miss out on our FREE monthly LinkedIn tips. Sign up here…

Utilise your colleagues and volunteers

Involve them in your new LinkedIn marketing plan as they will be your charity’s biggest advocate.
Encourage your team to use their personal LinkedIn profiles to build connections following meetings, conferences and networking events.

Our LinkedIn Trainers deliver bespoke workshops for your charity to show how they can extend the reach of your appeal, campaign or latest news.

Regularly post your charity news and events

Let the world know that you are looking for help in a particular area of your charity; whether it be volunteers, staff or a particular request. Lots of companies have a policy of corporate social responsibility programmes, so you may find that a company responds to your cry for help.

Network regularly to spread the word

LinkedIn helps you to connect with the gatekeepers of many organisations. Want to reach that elusive pro bono partner at a City firm or a high net worth individual?
It helps you look for individuals who have expressed an interest in volunteering. Use LinkedIn for Volunteers to find potential candidates.
Joining the right LinkedIn Groups can help to alert individuals to your charity’s work, and there are support networks readily available.

Engage regularly with your connections

Communication is not a one-way street. You need to engage regularly with your supporters and connections by commenting on their updates and discussions.

As experienced LinkedIn consultants we offer bespoke training and personal marketing plans to ensure that you really maximise the benefits of using LinkedIn.

Get in touch with us to find out how we can help your charity use LinkedIn to find new supporters and fundraisers.

But don’t just take our word for it, here’s what people say about us…

Hannah MasonAnimal Rescue Business Mentor

I recently touched base with Rachel because she kindly had offered her services to help me give an outline of LinkedIn and because I had two profiles. She spent an hour with me on Skype helping me sort things out as well as put me in touch with people to make connections. I can't thank her enough, she really cares for the business and helping others!

John EatonBusiness Mentor/Executive Coach

I was recently recommended to contact Rachel, to help me upgrade my LinkedIn profile and its presentation. Rachel is well respected in my business community and I'm pleased to confirm that she has fulfilled my complete expectations. The initial profile briefing was handled with great care and detail and the speed of response enabled me to have the final version 'live' within a very short period of time. The banner has also been designed through careful discussion and the final version is due to be uploaded shortly. Rachel's handling of the complete process has been handled most professionally and I look forward to spending some additional time with her on how to use LinkedIn to achieve my personal goals.

Fiona JonesConcierge and Lifestyle Manager | Event Organiser | Relocation Assistance

I really enjoyed Rachel’s Advanced LinkedIn course. She is clearly a master of the subject matter and although a regular LinkedIn user myself, I learnt a great deal and gleaned some really useful tips which I have already put into practice.