LinkedIn for Charities

Maximise your charity company page on LinkedIn – Get more charity donations using LinkedIn

These are a charity’s shop window on LinkedIn.

It is a place for your followers to gain insight not only into what a charity stands for, but what you are actively doing as well. For charities, this opens up a wealth of opportunities to share content, news and events with a wide range of potential supporters.

There are over 165,000 non-profit pages on LinkedIn so make sure your cause stands out.

At Links2leads, our team of LinkedIn experts employ a variety of techniques to achieve this and make your number of followers grow.

Would you like to secure increased funding and keep your supporters engaged? Then don’t miss out on our FREE monthly LinkedIn tips. Sign up here…

Utilise your colleagues and volunteers

Involve them in your new LinkedIn marketing plan as they will be your charity’s biggest advocate.
Encourage your team to use their personal LinkedIn profiles to build connections following meetings, conferences and networking events.

Our LinkedIn Trainers deliver bespoke workshops for your charity to show how they can extend the reach of your appeal, campaign or latest news.

Regularly post your charity news and events

Let the world know that you are looking for help in a particular area of your charity; whether it be volunteers, staff or a particular request. Lots of companies have a policy of corporate social responsibility programmes, so you may find that a company responds to your cry for help.

Network regularly to spread the word

LinkedIn helps you to connect with the gatekeepers of many organisations. Want to reach that elusive pro bono partner at a City firm or a high net worth individual?
It helps you look for individuals who have expressed an interest in volunteering. Use LinkedIn for Volunteers to find potential candidates.
Joining the right LinkedIn Groups can help to alert individuals to your charity’s work, and there are support networks readily available.

Engage regularly with your connections

Communication is not a one-way street. You need to engage regularly with your supporters and connections by commenting on their updates and discussions.

As experienced LinkedIn consultants we offer bespoke training and personal marketing plans to ensure that you really maximise the benefits of using LinkedIn.

Get in touch with us to find out how we can help your charity use LinkedIn to find new supporters and fundraisers.

But don’t just take our word for it, here’s what people say about us…

Joe ReevyDirector, LegalRSS

We always recommend Rachel when people are wondering how to really up their game using LinkedIn. There's no substitute for using an expert and Rachel not only knows exactly what she is doing, she is kinds, enthusiastic and very personable too..the sort fo person we're proud to be associated with and regard as a friend.

Martin ReynoldsHead of Company & Commercial Department at Barrett & Co Solicitors LLP

I have engaged two of Rachel's services to date, namely the LinkedIn profile writing service and a bespoke group training course that focused on using LinkedIn effectively. As a result of Rachel's professional help and guidance, I not only have a LinkedIn profile that I feel best represents what I can offer clients, but I have also gained a good understanding of how I can utilise LinkedIn to reach potential clients and a profitable network of industry connections. Rachel is skilled at explaining the benefits of using LinkedIn to its full potential, tailoring this information to the legal profession and helping to put in place time and cost effective LinkedIn marketing strategies that work.

Paul McCluskeyUK Head of Professional Practices at Lloyds Bank

With the increased focus on having an effective social media presence I was acutely aware of the shortcoming of my national team. Rachel agreed to present to my specialist legal sector team and brought to life the practical do's and don'ts relating to LinkedIn. Feedback from the team spoke highly about the presentation style, the content and importantly increased understanding which they could all apply to their daily lives. It is fair to say Rachel made an immediate impact and I have no hesitation in recommending Rachel as the go to expert for LinkedIn.