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5 key steps to marketing your law firm for 2018

The start of a new year is an important time for reflecting and forward planning. Have you taken the time to consider what your firm achieved this year and how you will deliver your financial objectives in 2018? Marketing is a vital tool for any practice which needs to be properly planned and executed. Read More

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Could your LinkedIn connection become the next client for your law firm?

By April 2017, LinkedIn had reached half a billion members in 200 countries. That’s a huge universe of people based on just one website. Some will be using LinkedIn for job hunting – others for client prospecting. Whatever their reason for being there, their presence provides a great opportunity to raise awareness of your law firm. Your LinkedIn connection may indeed become your next client. But how?

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How to make 2018 your most effective year yet on LinkedIn

If you are looking to grow your business over the next 12 months, LinkedIn could be the key. LinkedIn continues to grow its status as one of the world’s most effective social networks for working professionals. But like any marketing tool, it needs to be used wisely. Read More

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Does your number of LinkedIn recommendations really matter?

Is LinkedIn a popularity contest? As human beings, word of mouth has always been the most effective form of advertising. We trust other people’s opinion more than we trust companies or organisations themselves.  Just like testimonials on your website, LinkedIn recommendations are an important way of showing other people that you can do what you say you do on your Profile. Read More

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Where do I choose to network in Reading, Berkshire?

Just two years ago, I left the comfort of my career as a Solicitor to set up my own business, Links2Leads, as a LinkedIn Profile Writer & LinkedIn Coach. It was a huge step for me and never would I have dreamed that I would become a Finalist as “Networker of the Year” for the Venus Awards in the Thames Valley.

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