LinkedIn for Charities

Maximise your charity company page on LinkedIn – Get more charity donations using LinkedIn

These are a charity’s shop window on LinkedIn.

It is a place for your followers to gain insight not only into what a charity stands for, but what you are actively doing as well. For charities, this opens up a wealth of opportunities to share content, news and events with a wide range of potential supporters.

There are over 165,000 non-profit pages on LinkedIn so make sure your cause stands out.

At Links2leads, our team of LinkedIn experts employ a variety of techniques to achieve this and make your number of followers grow.

Would you like to secure increased funding and keep your supporters engaged? Then don’t miss out on our FREE monthly LinkedIn tips. Sign up here…

Utilise your colleagues and volunteers

Involve them in your new LinkedIn marketing plan as they will be your charity’s biggest advocate.
Encourage your team to use their personal LinkedIn profiles to build connections following meetings, conferences and networking events.

Our LinkedIn Trainers deliver bespoke workshops for your charity to show how they can extend the reach of your appeal, campaign or latest news.

Regularly post your charity news and events

Let the world know that you are looking for help in a particular area of your charity; whether it be volunteers, staff or a particular request. Lots of companies have a policy of corporate social responsibility programmes, so you may find that a company responds to your cry for help.

Network regularly to spread the word

LinkedIn helps you to connect with the gatekeepers of many organisations. Want to reach that elusive pro bono partner at a City firm or a high net worth individual?
It helps you look for individuals who have expressed an interest in volunteering. Use LinkedIn for Volunteers to find potential candidates.
Joining the right LinkedIn Groups can help to alert individuals to your charity’s work, and there are support networks readily available.

Engage regularly with your connections

Communication is not a one-way street. You need to engage regularly with your supporters and connections by commenting on their updates and discussions.

As experienced LinkedIn consultants we offer bespoke training and personal marketing plans to ensure that you really maximise the benefits of using LinkedIn.

Get in touch with us to find out how we can help your charity use LinkedIn to find new supporters and fundraisers.

But don’t just take our word for it, here’s what people say about us…

John SizerThe Public Access Clerk

Having attended a one of Rachel’s work shop’s recently I came away with a much better understanding of how LinkedIn works and how to utilise it in the best way possible. Rachel has a very relaxed but professional style which made it easier to learn about as well as equip me with the necessary skills to use it with confidence. I would thoroughly recommend you attend one of Rachel’s courses if you want to get the best out of LinkedIn.

Justin SadlerPartner/ Solicitor, Specialising in Solving Wills, Estates & Trust Disputes for Private Individuals & Charities

Rachel is an expert in LinkedIn and with her previous background as a solicitor, she was an obvious choice to teach us about how to use LinkedIn and to write our profiles. Her instructions were clear and practical and she managed to help everyone, from beginners to more experienced users. She tailored her approach to our specific needs and provided a good follow up service. She also introduced us to a charity that led to one of our trainees receiving the Employee of the Year Award that was then featured on the Local News and Radio! I would certainly recommend Rachel's services.

Hannah MasonAnimal Rescue Business Mentor

I recently touched base with Rachel because she kindly had offered her services to help me give an outline of LinkedIn and because I had two profiles. She spent an hour with me on Skype helping me sort things out as well as put me in touch with people to make connections. I can't thank her enough, she really cares for the business and helping others!