Marketing without a plan is like driving to a new and distant destination without a roadmap.
You are sure to get lost! We will work with you to create a customised, comprehensive Legal Marketing plan that will help you get from A to B. And what does ‘B’ represent? Sustainable growth, a constant flow of new clients and an enviable reputation among your competitors.
Links2Leads can offer you a genuinely bespoke service, tailored around your requirements, needs and goals. As your flexible, outsourced Legal Marketing Consultants, we can offer you any level of support, from reviewing your current marketing strategy and making suggestions for improvement, to taking responsibility for whole areas of your business’ marketing.
Rachel Tombs and her team have a proven, successful track record of marketing within the legal profession. Our marketing ideas for law firms have always been successful because we understand the culture and processes within Firms and Chambers- we know what works, what doesn’t, what’s realistic and what gets the best results.
Before we start…
Are your core foundations of Business Development in place? If not, we would recommend that you take a look at our Business Development service too. There’s little point in having a fantastic marketing strategy that’s delivering a wealth of new leads if, for example, your front of house team aren’t recording the source of each new enquiry or staff aren’t cross-selling your services.
A winning marketing strategy considers, among other things:
- Who your current and ideal clients are and how you can reach them.
- The things that are important to your current and potential clients.
- The services and support that your ideal clients need and the solutions you can offer.
- What your competitors are doing, or as the case may be, not doing.
- Your strengths, current reputation, desired reputation, key message, budget and your unique selling points (USP).
Once we have the answers to these, and other questions, we can begin to formulate a Legal Marketing strategy that will put your brand in front of the people who matter and ensure you’re remembered for the right reasons.
- One of your most valuable business assets…your website:
The first place a potential client is going to look when researching your Firm or Chambers is your website. Our website review service takes a detailed look at your entire site and assesses how good your website is at converting visitors into clients.
- One particular example is of a High Street Law Firm’s website that we reviewed. Unfortunately, the website didn’t have a strong unique selling proposition and with over 10,400 Law Firms registered in the United Kingdom, this is absolutely necessary. However, when we dug deeper into the site, we could see that the Firm had been established for over 100 years, demonstrating reliability, knowledge, experience and a low turnover of staff, none of which was being showcased.
- Once you have a website to be proud of, we can strategize ways to drive traffic to it. Whether you need help with SEO, want to invest in a pay-per-click campaign on Google or want to ensure that your website is kept up-to-date with regular blogs and news – we can help.
- One of your most valuable business assets…your website:
A review of our SEO Services from Swan Craig Employment Services
I instructed Rachel and I felt I could trust her, as I had been told all sorts about what was needed on my website by other firms. Rachel and her team were able to not only fix the errors, she also explained what had been changed and what needed to be done moving forward with future updates I make on my website. I am so happy that I now know what I am doing with it… I would definitely recommend Rachel for SEO work.
Kirsty Swan, Principal Solicitor
- Client reviews that showcase your reputation:
Reviews of your business are as effective as a personal recommendation when it comes to attracting new clients. But are you asking your clients to provide you with these?
- Testimonials and reviews can be showcased on Google, your social media sites, website, promotional literature and in online directories. Did you know that Google reviews can help improve your website’s SEO ranking, which in turn means that you’ll reach more prospective clients who are looking for your services?
- The right form of Social Media:
We’ll ensure that you reach your clients where they are, with content that’s relevant, engaging, interesting, valuable, educational and exciting. If you want to be the ‘go-to’ Firm or Chambers within your region, we can help.
- It takes time to build up a following on social media. It requires ongoing engagement, time and effort. It can take a minimum of five to six impressions before your audience recognises and remembers your message, meaning that consistency and repetition will generate a higher return on your marketing investment.
- The team at Links2Leads have first-hand experience of attracting potential clients to Law Firms and Chambers, while maintaining the interest and brand loyalty of existing clients, using LinkedIn, Facebook and Twitter, achieving some outstanding results along the way.
- Why not ask us about our Social Media Account Management service?
- An engaging, content rich, consistent email newsletter campaign:
Your richest source of potential revenue can be found in your existing client base. Email newsletters are an inexpensive, engaging and clever means of keeping in contact with clients, while specifically targeting your services to the people who need them. With the ability to group your contacts into various lists, you can be sure that tailored, branded, relevant content reaches the right people.
- If you don’t have the time or expertise to create your own content, why not consider outsourcing this service? We’ve partnered with LegalRSS and Words4Business to bring you a service that’s trusted and well-established.
- Many other marketing services…
For example, we worked with a Law Firm that used a modern, new style font within their logo design, yet the business was over 100 years old. An older style font that used the words “est. since …..” may not have had a measurable impact on conversions, but it would have reinforced the Firm’s longstanding reliability and trustworthiness.
- Investing in professional photographs and video interviews of you and your team will increase your website conversation rate. People buy people, so help your prospective clients feel at ease in the knowledge that they are approaching the right Firm to help solve their problems.
- Have you reviewed your promotional literature recently? If your Firm or Chambers needs help creating impactive and unique business cards, leaflets, brochures, banners, videos, images and promotional merchandise, you can rely on us to ensure that the right message is communicated every time.
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Read some of the fabulous feedback we have received already:
- Mark O’CallaghanBarrister
Would certainly recommend Rachel and her team for review and revamp of online profiles. Highly professional and a pleasure to work with.
- Yaa Dankwa Ampadu-SackeyBarrister
Rachel is experienced at what she does. She is very professional and has a keen eye for detail. I particularly like how she managed to use her background as a lawyer to help me create the right content on my LinkedIn page. I will recommend her to anyone especially lawyers seeking to improve the content of their LinkedIn pages
- Marta Sánchez MerinoLegal Consultant in International and Tax Law at Del Canto Chambers
Great professional, awesome help and perfect guidance if you are new in LinkedIn. Highly recommended.
- Chenxiao Hu WuSpanish Abogada at Del Canto Chambers
Rachel was able to provide me with useful tips on how to boost my LinkedIn profile even that I am an advanced user of this platform. It was a pleasure to work with her, I highly recommend her LinkedIn training sessions.
- Jacqueline RubensBarrister, Clerksroom
"As a Linked In novice I am so grateful to have worked with Rachel. She expertly guided me through the process of setting up my Profiles and provided lots of helpful marketing tips. There was no question too basic. She advises in a very friendly manner with humour and patience. She is practically minded with a good eye for what needs to be achieved. I wholeheartedly recommend her."
- Claire MitchellThe Girls Mean Business and The Six Figure Coach
I'll admit I had a lukewarm relationship with LinkedIn for a long time. As a small business owner and marketing coach I couldn't really see what LinkedIn could do for me and I didn't really see where I fit. That all changed when I worked with Rachel, through her fantastic online training. Rachel showed me how to use LinkedIn as part of my marketing in a way that felt right for me. She helped me develop a LinkedIn strategy and made it all feel very easy and doable. Her training was full of very practical and easy-to-implement tips that gave me both quick wins and longer term impact. I now recommend Rachel to anyone wondering whether LinkedIn can help them grow their business. (spoiler:it can).
- Geoff KempSpecialist IT Project Management, G Kemp Ltd
I was recomended Links2Leads service by a friend who had used the service to update her profile. My need was slightly greater as I had been employed by the same Company for 18 years and didn’t really have any profile to speak of. After an initial discussion I decided to opt for the “full writing service” as my understanding of how to actually write the profile was very limited and I didn’t want to limit any opportunity out there.
From the outset the service was excellent, I had an initial lengthy consultation of what I was trying to achieve with the profile which then led onto a detailed discussion about previous history etc. I wrote some pieces, but mostly it was written for me. The end result being a complete profile explaining in great detail my capabilities and work history, which incidentally can be downloaded into a formal CV, which I used to secure my current position of which I am now into by 2 weeks.
I am absolutely convinced that without the CV drawn down from the page I would not be in the position I am today.
The service and turnaround timescales has been superb, I would not hesitate to recommend Rachel and her team. Thank You
- Emma CadmanOperations & Development Coordinator, Rebmark
Generally as a newbie to the world of LinkedIn I never really knew how to make the most out of my profile...until we had a training session with Rachel. Rachel was knowledgeable, patient and explained the best way to promote the work we do at Rebmark and our own personalities through our profiles. Thank you for all your help Rachel.
- Patricia GodfreySenior Lawyer & Experienced Corporate Advisor, CMS Legal Services
Thank you Rachel - I found the assistance you provided really excellent. It has helped me look at my skills set from a more rounded perspective whilst also encouraging me to utilise the tools available on Linkedin to greater advantage.
- Joe ReevyDirector, LegalRSS
We always recommend Rachel when people are wondering how to really up their game using LinkedIn. There's no substitute for using an expert and Rachel not only knows exactly what she is doing, she is kinds, enthusiastic and very personable too..the sort fo person we're proud to be associated with and regard as a friend.
- Adrian ThornberryActive Facilities Management
Rachel gave a very enlightening and well thought out set of insights into LinkedIn. In the weeks afterwards my connections now number near 5,000. I have sourced not only clients but suppliers, sites and opportunities from LinkedIn. Rachel’s insights were a very helpful addition to my own efforts, always good to have an adept coach, many thanks!
- David EatonDirector, SME Strategies
Rachel has in-depth knowledge and experience of LinkedIn which she shares with a passion to her clients. Rachel is able to see the bigger business picture and so help tailor LinkedIn to the particular needs of a business. I first went on a training session with Rachel which was great, then bought an individual session with her which was amazing. Rachel has now helped me tailor my use of LinkedIn to meet my specific objectives for three different businesses/ventures with which I am involved.
Rachel has also been very generous in helping with a charity project which is using LinkedIn and other social media. I recommend her wholeheartedly.
- Terry DockleyTerry Dockley & Co Limited
Following my attendance at one of Rachel's engrossing training days on the use of LinkedIn, I asked her to re-write my LinkedIn Profile, and I am very pleased with the result. It took my Profile from an "intermediate" ranking to an "all star" and I have high hopes of seeing many more leads through LinkedIn as a result of this exercise. Thank you Rachel.
- Professor Vlatka HlupicCEO, The Management Shift Consulting Ltd
Rachel has a broad range of skills related to social media marketing and business development. Her assistance with my social media activities has been very valuable. I highly recommend Rachel.
- Johanna GuerinBespoke Coach & HR Consultant, Fit for the Future
Rachel is so easy to work with - efficient, knowledgeable and professional. Social media is out of my comfort zone but Rachel made it a simple and enjoyable experience. Rachel gave me great advice and hints and tips on how to get the best from LinkedIn for my specific needs. It wasn’t just social media training - it was business development too! Working with Rachel has given me the confidence to use LinkedIn to grow my business - she left me feeling inspired, excited and motivated! I would highly recommend Rachel.
- Tanya Ces ManeiroCareer & Work-Life Balance Coach, La Vida Coaching
I really enjoyed my LinkedIn Coaching with Rachel. She's very knowledgeable on how to use LinkedIn to increase sales and how to create a profile that will get you noticed and I have already experienced an increase in interaction on LinkedIn as a result. I would not hesitate to recommend Rachel at Links2Leads.
- Paul O’CallaghanBarrister, Clerksroom
I really enjoyed chatting with Rachel about my linkedin profile and I found her advice to be extremely helpful and thorough. Highly recommended and she made me think about social media in a completely different way!
- Paul McCluskeyUK Head of Professional Practices at Lloyds Bank
With the increased focus on having an effective social media presence I was acutely aware of the shortcoming of my national team. Rachel agreed to present to my specialist legal sector team and brought to life the practical do's and don'ts relating to LinkedIn. Feedback from the team spoke highly about the presentation style, the content and importantly increased understanding which they could all apply to their daily lives. It is fair to say Rachel made an immediate impact and I have no hesitation in recommending Rachel as the go to expert for LinkedIn.
- Melissa GaleVoluntary Radio Presenter Marlowfm
Rachel recently joined me on Marlowfm to talk about her business Links2leads. She is a truly wonderful, professional and very personable lady who is passionate about helping clients to fully understand LinkedIn - maximising it’s usage, increasing connections, brand presence and overall enhancing business operations.
- John SizerThe Public Access Clerk
Having attended a one of Rachel’s work shop’s recently I came away with a much better understanding of how LinkedIn works and how to utilise it in the best way possible. Rachel has a very relaxed but professional style which made it easier to learn about as well as equip me with the necessary skills to use it with confidence. I would thoroughly recommend you attend one of Rachel’s courses if you want to get the best out of LinkedIn.
- Donald TurnerPME TRAINING by BlueGreen Business Development
I attended a one day workshop with Rachel and enjoyed understanding the workings of LinkedIn. I have 'played' with this platform for a few years and thought I understood the value of it. After the course I felt a lot more confident in fully utilising the value of LinkedIn. Since the course I have been much more active and generated more leads. It certainly bolstered the marketing for my business. If you are thinking of using Rachel, all I can say is will not be disappointed. She is engaging, knowledgable and professional.
- Sarah FindlayEmployment Advice Coordinator
Rachel delivers regular LinkedIn training to our customers at Bracknell Forest Homes, supporting them to maximize their job search or to market their business using LinkedIn. I thoroughly enjoy working with Rachel, she captures our customers attention and keeps them engaged throughout the sessions. The information and recommendations delivered are relevant to a variety of knowledge and understanding of LinkedIn, proving extremely useful to our customer base. No training session is the same as Rachel is fantastic at identifying the needs of the customers in each session. I have also attended a session which I found beneficial even after using LinkedIn for nearly ten years. It's surprising what even LinkedIn pro's can learn from Rachel. After applying some small changes to my profile that I learnt from Rachel my views increased by 162% in 48 hours and my connections have rapidly grown with useful links, which within my role of business development and networking is crucial!
- Stuart Campbell ACMA,CGMAFinance Director
Rachel has a unique talent in creating interesting and impactful professional LinkedIn profiles, as well as maximising the full marketing and communication potential of LinkedIn. Her skill in extracting one's key attributes and experience from conversation is evident, and is matched by her ability as a wordsmith to convert her findings into a focused and objective output. I would recommend Rachel for harnessing the power of LinkedIn
- Symon VegroSymon Vegro Enterprises - SVE
A wonderful service and very highly recommended: a really potent combination of expert knowledge, customer focus, enthusiasm, and friendliness. If you want to make LinkedIn work better for you - here's how!
- Andrew SmithManaging Director - Auricas Ltd
Rachel's advice has fundamentally changed the way we see LinkedIn and are seen by others. The updated profile produced is far more likely to be effective in communicating how we can add value and by default, make us more attractive to be LinkedIn with.
- Joe ReevyDirector of LegalRSS.uk and Words4Business.com
Rachel knows exactly what she is doing and is highly recommended.
- Hannah MasonAnimal Rescue Business Mentor
I recently touched base with Rachel because she kindly had offered her services to help me give an outline of LinkedIn and because I had two profiles. She spent an hour with me on Skype helping me sort things out as well as put me in touch with people to make connections. I can't thank her enough, she really cares for the business and helping others!
- Anastasiya DayLegal Secretary, Thomas Mansfield Solicitors
I work for Thomas Mansfield Solicitors as a Legal Secretary and we invited Rachel Tombs to come and show us more about social media. I absolutely loved what Rachel shared with us and her approach to it. We spent several hours with Rachel and we all enjoyed her session and also it was fun. I have worked for many years as a Virtual Assistant and I still learnt something new. I would definitely recommend her services.
- Giulia MorettoExecutive Career Consultant | Motivational Mentor
I recently attended Links2Leads Stage 2 training course in Reading and I was really happy about the outcome. I learnt new tactics to promote my businesses and be more visible on LinkedIn. I highly recommend Rachel Tombs of Links2Leads training courses to everyone looking to develop their business further on.
- Belinda BowlesHR Services I HR Support I HR Consultant I Outsourced HR I Human Resources for SME's in the Thames Valley
Rachel transformed not just the look and feel of my LinkedIn profile but also how I use LinkedIn. I have received great feedback from agencies and companies about my profile - this is all down to Rachel. What I really appreciated is the time that Rachel took to get to know me, so that my personal statements reflect who I am and what I do.
- Wendy RookeHolistic Therapist at Rooke Holistic Therapies
I attended Rachel’s LinkedIn Stage 1 training course having set up my profile some time ago, but not really known how to use it. I felt that I was trying to navigate without a map or GPS, but Rachel helped me get a better feel for how LinkedIn works and how to use it to best advantage.
Rachel is a calm and patient teacher, who presents the material in a logical progression and explains each point clearly. I left fired with enthusiasm for LinkedIn and feeling that I had a powerful tool at my fingertips. Rachel provided excellent aftercare when I got stuck with a technical problem after the course and she has got me back on track. I would highly recommend Links2Leads to anyone wanting to get to grips with LinkedIn or to optimise their use of it to find leads.
- LisaKayMaria MantelProfessional Organiser & Declutterer, Clutter Clearer
As a total novice regarding LinkedIn I found the training Rachel provided extremely helpful. The way in which she delivered the training was what made all of the difference. I wasn't entirely comfortable with the idea of using LinkedIn at all, I didn't have a Facebook account at the time either, but I learned that it is a really useful tool in building my business. So, although I am just starting out I am beginning to use the knowledge Rachel shares in her training. It is really worth doing. I would highly recommend Rachel's services to other people who want to use LinkedIn as a way to grow their business! Thanks Rachel
- Melanie LuteijnTraining, HR & Career Development Consultant at Go Further Goals
The one to one training with Rachel was excellent. As a result I have tailored my LinkedIn profile and adopted a proactive approach regarding identifying and developing my connections. This has resulted in positive benefits for my business. Thank you Rachel!
- Steve RobinsonHI-MACS® General Manager James Latham PLC
Rachel has expert knowledge of how you can utilise LinkedIn to build and publicise your business. She has excellent coaching skills and many people have benefited from her regular training sessions. Rachel is always willing to offer advice and for anyone who wishes to learn how to best use LinkedIn to build their network and business, I thoroughly recommend her.
- Kevin HardyProgramme Manager - Implementing Transformation and Change Programmes for Global Businesses
I can't recommend Rachel highly enough. She has taken my very wobbly LinkedIn profile, that was just a copy of my CV, improving the structure and content no end. I find her professional and easy to communicate with - she has great listening skills and is able to articulate her recommendations in a clear and concise manner. Thanks to your help my phone is getting rather busy, which is great news.
- Dale CampbellEuropean Trademark Attorney at TrademarkTribe.com
I attended a LinkedIn training course that Rachel delivered. Rachel is extremely knowledgeable and is able to share her knowledge clearly. The course was easy to follow, we were able to implement her tips and I came away with clear steps to follow. I would highly recommend attending one of Rachel's training courses.
- Stevette PottsHighly Experienced Project Director specializing in office fit out and refurbishment in London and The South
I attended a Links2Leads course run by Rachel in Farnborough. It was a really interesting and enjoyable course and really helped me learn how to use LinkedIn more effectively. As a result of the training I have re-connected with a number of contacts on LinkedIn, started writing blogs and am quoting on new work as a direct result. I would highly recommend the course to anyone wanting to use LinkedIn as an effective marketing and networking tool.
- Paul AshtonGold Partner at PDA International
Rachel has provided us with a comprehensive and creative insight into the benefits of exploiting LinkedIn to generate sales leads for our fledgling business. I'd recommend her to anyone interested in exploiting this increasingly important marketing tool.
- Fiona JonesConcierge and Lifestyle Manager | Event Organiser | Relocation Assistance
I really enjoyed Rachel’s Advanced LinkedIn course. She is clearly a master of the subject matter and although a regular LinkedIn user myself, I learnt a great deal and gleaned some really useful tips which I have already put into practice.
- Lynn DowdingPerformance & Strengths Coach, Helping people to unleash their natural talents
Rachel is a professional, focused and committed lady who has found a niche where she can play to her strengths. Her advice and counsel about LinkedIn and how it can benefit your business is well-researched and highly reliable. Rachel’s approach is friendly and always helpful.
- Gill WerrettSenior Protection Broker
I attended Rachel's LinkedIn training course and found it very informative, she made it very easy to understand and I can now see how powerful LinkedIn can be, and how it can enhance my business.
- Sarah BinghamOwner, Curadmin Ltd – Virtual Assistant – Virtual Office Services
The LinkedIn training course this week was exactly what it said on the invite and I am looking forward to the next course for advanced users. The 2 hour course was detailed and engaging. The venue was perfect and with a tasty networking lunch afterwards, what more could you want from a course. Rachel is an excellent LinkedIn Coach and I highly recommend her coaching and courses.
- Paul BaldwinUK and International Toy, Housewares and Leisure Sales
Since meeting Rachel she has helped me with some very valuable training that has real meaning to my business. It's safe to say I am not a Social/Business Media Professional! However, Rachel is so continues to open my eyes, and add value to what I do. Thank you Rachel.
- Tricia TurnerITEC Dip, BAuk, Bowen Practitioner and Therapeutic Massage
Rachel is extremely good at explaining detail and makes the Linkedin training both relevant and methodical moving at a pace to suit both the fastest and slowest in the group. Most definitely a useful and enjoyable training morning expanding my user knowledge of Linkedin.
- Melissa PauldenMarketing Manager at SportsAble and The BNC
Choose Rachel as your LinkedIn coach and it will be the best decision you ever make! I learnt so much from her and am now a confident LinkedIn beginner! I hope to attend more courses in the future. What a well spent, valuable few hours out of the office.
- Charlotte MckentyTrainee Solicitor at Barrett and Co Solicitors LLP
Rachel's training was extremely helpful in improving my individual and law firm's LinkedIn abilities. Rachel explained the key features of LinkedIn to enable everyone to understand and use the site no matter how IT literate (or not) they are. Very useful session and I would definitely recommend using Rachel!
- Kathy TurnerWeb Designer I Web Developer I Currently Seeking Opportunities to Design and Maintain Websites
I have had a 1-2-1 session with Rachel to help me with my LinkedIn profile which I found very useful.
She gave me recommendations on keywords to use and where to place my keywords so as to make my profile rise higher in a search by recruiters. She impressed on me how this is a shop window for my skills and qualities.
After applying her recommendations including writing some blogs, I have had an increase in views of my profile and a call from a Recruiter.
She has also helped me with some networking tips and introduced me to some useful contacts.
I would highly recommend Rachel.
- Hannah Liversidgeoffering virtual assistant support and social media management with passion
Rachel was excellent at helping the whole room understand, in non-techy terms, how to utilise LinkedIn. From helping us create profiles that actually attracted people to us, to how to ensure we used it in the right way to build relationships.
Her speaking skills were impeccable, and I would highly recommend her for any group training sessions, or 1-1 coaching. She truly knows her stuff when it comes to LinkedIn.
- Holly WagnerVideo Production Services, Video Marketing
I have attended one of Rachel's presentations about the benefits of using LinkedIn to build your business, a stage one LinkedIn workshop and also received one to one LinkedIn training. Rachel is incredibly talented at what she does and I cannot recommend her LinkedIn training services highly enough.
Rachel has provided me with the invaluable tools to help build my business through my LinkedIn network, and I am incredibly grateful for the amount of time she has put into not only greatly improving my LinkedIn profile, but also in ensuring that I fully understood each aspect of making connections on LinkedIn and how to make my profile work for my business (something that was completely new to me).
Rachel's workshops and one to one training are of fantastic value, and I will continue to recommend them to anybody who wants to understand how LinkedIn can boost their business and how they can connect with the right people. I genuinely look forward to each meeting I have with Rachel and have learnt so much. I have hugely benefitted from all of the help, support and advice Rachel has provided me with, and as a relatively young business have found this absolutely invaluable.
A huge thanks again to Rachel and I look forward to working with her again in the near future.
- Clare BinghamOperations Director at FMI Group, Brand Engagement Agency
Rachel came recommended via a colleague as a LinkedIn specialist. From our initial introductions to completion of project Rachel was very professional, offered best advice at all stages and delivered work on time and to budget. I would have no hesitation in recommending Rachel for LinkedIn consultancy and copy writing.
- George HamiltonInquisitive Communications Consultant | Copywriter | Marketer | Journalist
I attended one of Rachel's workshops recently and can recommend her services.
The session was structured well and enabled us all to improve our profiles in real-time. Rachel's expertise was also evident from the Q and A, and she spoke eloquently on LinkedIn etiquette as well as more technical issues.
- Martin ReynoldsHead of Company & Commercial Department at Barrett & Co Solicitors LLP
I have engaged two of Rachel's services to date, namely the LinkedIn profile writing service and a bespoke group training course that focused on using LinkedIn effectively. As a result of Rachel's professional help and guidance, I not only have a LinkedIn profile that I feel best represents what I can offer clients, but I have also gained a good understanding of how I can utilise LinkedIn to reach potential clients and a profitable network of industry connections. Rachel is skilled at explaining the benefits of using LinkedIn to its full potential, tailoring this information to the legal profession and helping to put in place time and cost effective LinkedIn marketing strategies that work.
- Paul FoggWebsite Solutions I Web Developers
I recently attended a LinkedIn course run by Rachel. She was really informative and professional. I came away with a host of things I could apply to my use of LinkedIn from the profile to looking at how to use the platform as a more productive business tool.
- Justin SadlerPartner/ Solicitor, Specialising in Solving Wills, Estates & Trust Disputes for Private Individuals & Charities
Rachel is an expert in LinkedIn and with her previous background as a solicitor, she was an obvious choice to teach us about how to use LinkedIn and to write our profiles. Her instructions were clear and practical and she managed to help everyone, from beginners to more experienced users. She tailored her approach to our specific needs and provided a good follow up service. She also introduced us to a charity that led to one of our trainees receiving the Employee of the Year Award that was then featured on the Local News and Radio! I would certainly recommend Rachel's services.
- Marianne PreeceDirector at The Children's House (Hampshire) Ltd
Having attended one of Rachel's workshops I now look at LinkedIn with different eyes. I try to be more human, less tentative and generally I am much more confident and focused using the site as a whole. As a result I am more aware of what's happening in my sector. Thank you Rachel.
- Sharon BowlerIndependent Consultant at ARBONNE INTERNATIONAL
I highly recommend Rachel for any training on LinkedIn. She is professional, clear and easy to understand and a lovely person. I will definitely sign up for another of her workshops. Thank you.
- Lynn DowdingPerformance & Strengths Coach, Helping people to unleash their natural talents
Rachel is a professional, focused and committed lady who has found a niche where she can play to her strengths. Her advice and counsel about LinkedIn and how it can benefit your business is well-researched and highly reliable. Rachel's approach is friendly and always helpful.
- Sandra KernsJewellery Designer & Manufacturer, Hand-made silver & stone jewellery
Rachel tutored a beginners linked in course that I attended in November 2015. I found Rachel to be very professional in her teaching and specific in her assistance with each attendee's linked in requirements. Rachel had viewed our linked in profiles before the course and was able to help with the main areas of each persons profile. She showed each of us how to make significant changes to our profile and increased our knowledge of linked in functions, even though the course was only a few hours. I enjoyed the course and found it very informative - Thank you Rachel
- Vivienne SmithRegional Director at The Athena Network
Rachel ran an excellent training for my networking group today. She remained calm under trying circumstances (technical difficulties and connection problems at the venue) and taught us lots of clever tips and tricks, which I will immediately be putting into action! Thank you Rachel!
- Clare JohnsonOperations Manager at Windsor on Ice
Fantastic relaxed LinkedIn Training Session run by Rachel, couldn’t recommend it enough for beginners like me.After the morning learning all the basics of setting up my profile correctly and how to connect and search for more useful connections, I now feel confident to use this to benefit our business. Highly professional through out. Thanks Rachel
- Adrian DunkEngage Property - Property Sales, Lettings, Management and Investments
Having recently attended one of Rachel's LinkedIn workshops, I can highly recommend her and would advise any business to get in touch with her if you're looking to grow your client base and reach out to more people. Rachel presents very well and her training method is clear and patient.
- Andrew BanningDirector of Virtuoso Business, Franchise and Property Consultancy, Author of The Reading Property Investment Blog
Rachel's advice has been pivotal in promoting our business and getting our message out to the LinkedIn community. She made time to understand our business and helped us develop strategies to get the right message out, at the right time, to our potential customers!
- Sophie NeillExperienced Company Secretary
Rachel is brilliant at helping with Linked in as a marketing tool. Her courses are good at encompassing all present and using individuals ideas to help everyone. She has used her experience in her previous career to help Linked in users generate leads. She encourages "linked in students" to get readers of their profiles to start conversation with them by putting interests into their own profile that get them noticed. In addition she encourages them to study other profiles to notice similar ways to start a correspondence with others that may be useful to them. This is a fantastic way to teach everyone to sell themselves and their businesses, something which does not come naturally to all. All in all excellent value for money.
- Matt DevonportCorporate Osteopath and DSE Workstation Assessor at Office Osteopaths | Healthy Staff, Health Business | Reading, London
Being of the Facebook generation I thought I knew how to deal with LinkedIn but Rachel has opened up a whole new perspective of the site for me. I now know that it isn't just about posting updates but properly engaging with other users and how to do it. Rachel really gets into the mind of the audience which a lot of other LinkedIn trainers fail to do and explains the reasoning behind each piece of advice perfectly. Her social media skills in combination with her networking abilities and enthusiasm for helping small business make her one of the most valuable people in my local network.
- Monica CharlesPromoter of the Project 10 Challenge at Body By Vi | Visalus
I always planned to make full use of my LinkedIn account and following training with Rachel I am inspired to get on with it. Rachel shows how easy it is to get started and make some great connections to increase business.
- Jan MortonImage and Style Coach
I sort of knew the basics about Linkedin, I'd set up my profile with lots of bits filled in but I didn't really know how to make the best use of it. In just 2 hours at Rachel's LinkedIn workshop I learnt such a lot. So many little hints and tips that you really don't get to know by just trying to get by on your own. Rachel is not only very patient but incredibly helpful and knowledgable. A great connector too.
- Carolyne WahlenEmployment law expert to the UK Golf Industry - we know employment law so you don't have to!
I knew I wasn't using LinkedIn as effectively as I could. With Rachel by my side, I had a perfectly customized training session on my profile. We could spend more time on my weak areas and just tweak the strong ones. Having an objective third party looking at my interactions and seeing how I could make them better was ideal. We also looked at new ways of connecting with potential leads. Two hours extremely well spent, and I am already seeing an increased level of interactions with my contacts.
- Debbie AtkinsWomen in Business Networking, Personal Trainer and Nordic Walking Instructor
Rachel's transition from the legal profession to a LinkedIn Expert is seamless. I have experienced Rachel's LinkedIn training as a 121 session and within a group environment - both are excellent as is when she has given presentations at networking events. Rachel has great depth to her knowledge of LinkedIn and applies this to your business so that you gain the maximum benefit from her training.
Rachel is a great networker and I am proud that she is a member of The Reading Athena Network and is not only helping myself but so many of The Athena Network members not just in the Reading area - thank you Rachel for your support.
- Penny CampbellMary Kay Beauty Consultant, Helping women to get a better lifestyle, income and future financial security
After a consultation with Rachel, I understood how LinkedIn can really help me build my business. She has a real in depth knowledge of how to build your profile so that you can attract the right partners and clients. With something as personal as building your profile Rachel really took the time to understand my business and nothing was too much trouble. I definitely recommend having a meeting with her to find out what she can do for your business.
- Julie MarsdenHR, Employment Law, Learning & Development solutions to SME’s and large Corporates in the UK & Internationally
I asked Rachel to give me a 1-2-1 orientation sessions on Linkedin, its functionality, recruitment options and just generally improving my knowledge. Rachel is excellent at taking you through one step at a time, ensuring you learn as you go and is always taking your training needs into account. The session was informative, fun and Rachel articulates extremely well how it all works and she is also very patient, which helped me enormously. I would highly recommend Rachel to any business or professional person wanting to get more out of their Linkedin activity.
- Linda HuckleDeveloping and Inspiring People and Businesses to Grow and Succeed
Rachel has a pragmatic approach to her training, and had clearly done her research before I arrived for my session. She made some very sensible suggestions about how to change my profile to become more business focussed and less of an online CV. I implemented some of these during the training session and came away with a list of actions, which I’m gradually working my way through. As a trainer myself, I particularly liked Rachel’s style of working and appreciated her practical and constructive suggestions. I would definitely recommend Rachel to anyone who wants to learn how to make the most of LinkedIn for their business.
- Claire TullInterior Designer creating practical, elegant, timeless and comfortable interiors for both city and country living
Rachel’s passion and enthusiasm for making the most of your business connections is completely motivational and inspiring. Her knowledge and guidance are invaluable. Working with Rachel is a pure joy.
- Elaine TempleCommunity Fundraiser at Berkshire East and South Bucks Womens Aid
I would highly recommend Rachel as an excellent LinkedIn Coach. I am a complete novice with regard to LinkedIn, and was very quickly able to set up my profile professionally and properly, the advice given was easy to follow and I now feel able and capable of utilising these skills to my advantage as a Community Fundraiser.
- Janet AlkemaBusiness and Life Coach
Rachel is brilliant at getting the best out of LinkedIn for her clients – she certainly helped me rewrite my summary and experience to be far more effective than it was. She is also very patient, supportive and encouraging in getting this reluctant LinkedInner to actually and actively engage with the whole process! Thank you Rachel.
- Elizabeth LarkinNew Business Manager for Ascot Lawyers/Business Development, Director & Trustee for Wokingham & Bracknell Mencap Ltd
I worked alongside Rachel for just under a year. Throughout that time Rachel used LikedIn so effectively that she delivered a number of new business transactions purely as a result of effective networking. Rachel has the ability to build lasting and effective relationships with those she comes into contact with, often using platforms such as LinkedIn to provide an introduction. Rachel has the ability to view a business holistically and to see the potential for new business in sectors that are not obvious at first. It was a privilege for me to work alongside Rachel.
- Tina ClearyPregnancy & Newborn Photographer, Capturing Precious Pregnancy/Newborn Images & Creating Unique Photofilms
Rachel is very professional, knowledgeable and great to work with. Rachel has completed and optimized my linkedIn profile and delivered exactly what she promised and more. Rachel actually has got me excited about LinkedIn which says a lot about how passionate she is about what she does. I am very pleased with both the personal service and finished results.
Rachel has offered me so much support thorough out and discussing my business with her gave me more direction with my business goals, how I want to help my customers and what I want to achieve. I have also received training after the profile was optimised and have found all the hints and tips to be invaluable.
LinkedIn is finally making sense. I look forward to putting all the training into practice. I can highly recommend Rachel.
- Laura KnightBusiness Development Manager at Ingo Ltd, providing innovative and cost effective Business IT Solutions
A Linked In profile, is a brilliant but time consuming necessity as far as being a professional is concerned and also for raising brand awareness. As a start-up company, we knew it was imperative to add ourselves and the company onto Linked in. She came in to the offices to learn a bit about what our company do and understand the message we are trying to portray. Rachel has a clear skill for copywriting with the added bonus of understanding the minefield, Linked In, so was able to go away and produce my SEO heavy profile within one week. Something that would have no doubt taken me months to get around to. Passing the responsibility on to Rachel was a weight off my mind and it allowed me to concentrate on laying the foundations for a successful start-up company.
- Andrew MitchellEnvironment, EIA and Sustainability Professional with an Outcome-Driven Approach to Infrastructure and Development
Rachel is extremely knowledgeable about Linkedin and the ways in which it can help or hinder business opportunities. She has provided me with excellent advice and training on getting my profile just right, and using the system to best effect, and I am already starting to see the results.
- Gina AllwoodChild, Family and Immigration Barrister at 7 Bedford Row Chambers
Rachel is an extremely conscientious LinkedIn Consultant. She has gone over and above what was asked of her when compiling my profile and her attention to detail is outstanding. She correctly identified relevant and lucrative business opportunities and her ideas have resulted in great success. The 2 stage approach of firstly compiling the profile and secondly, tuition with LinkedIn, ensured that I understood the importance of updating the profile and also the methods of interacting with other organisations. Highly recommended!
- Derek BroadLegal Headhunter and Director, Wesley Broad Partners Limited
I recommend Rachel as an excellent LinkedIn Coach. She was able to grasp and understand very quickly how my business operates and services the needs of both my clients and candidates. She was soon able to draft my LinkedIn profile in a professional and orderly manner.
Rachel's advice on using LinkedIn as an effective business tool with the recruitment sector was easy to understand and follow. I now feel more confident and capable in making far greater use of the benefits of LinkedIn within my business.
Overall, Rachel is extremely helpful, friendly and knowledgeable and is already well connected within her sector with the list growing on a daily basis.
- Nina Panesar-WoodsMortgage & Protection Specialist, Personally Tailoring Financial Packages to fit your Residential & Commercial Need
Rachel has helped me with one of those jobs I have put off. She has helped me to organise my LinkedIn profile and given me extra training on using the site for its full potential and to add quality to my business. She is helpful, friendly and extremely knowledgeable.